Local time
--:--
Grid mix
64% renewable
Wind
18 turbines
Solar
10,000 panels
River works
4 gates open
Carbon saved
1,204 t this year
Sheet 00 · Standards manual, second edition

Flow standards manual

Flow is a clean power utility that presents itself the way meteorologists and hydrologists read the land: as a resource atlas. Streamlines, contours, coordinates and readings, in four colours. This is how the identity is built.

Sheet 01 · A station on three streamlines

The mark

Construction · 48 unit grid
FlowValley power atlasOn mist · primary
FlowValley power atlasOn deep current · reversed

Three streamlines cross a dark disc; the middle one carries the station, an amber dot where the reading is taken. The wordmark is Anybody at width 130, extra bold, with the atlas line set in IBM Plex Mono beneath. Clear space equals the diameter of the disc.

Sheet 02 · Mist, current, teal and one amber

Colour

01
Mist chart ground--background

Every page ground. Never pure white.

02
Deep current--atlas-current

Type, hairlines, deep bands.

03
Laminar teal--primary

Survey lines, links, sheet numbers.

04
Irradiance amber--atlas-amber

The call to action and the station. One per view.

05
Current teal--atlas-teal-light

Lines drawn on the deep bands.

06
Card stock--card

Station cards, plates and forms.

Proportion of use · mist 60 · current 20 · teal 10 · card 6 · amber 4
Sheet 03 · One family, three widths, plus a reading face

Type

Display · Anybody 800, width 138

Aa 7.4

Power from the valley

ABCDEFGHIJKLMNOPQRSTUVWXYZ 0123456789

Wide and heavy for the hero only. Below 640px the width returns to 100 so the longest word always fits the phone.

Heading · Anybody 700, width 100

Four works on one grid

Label · Anybody 600, width 72

Sheet 04 · Wind Energy

Reading copy · Instrument Sans

Clean power is public works. It is built street by street.

Readings · IBM Plex Mono

46.21°N 7.36°E
7.4 m/s WSW
12.6 m³/s

Sheet 04 · Ground, frame, numbering, data voice

Map motifs

Ground · contour plate, a new seed on every page
Numbering · the sheet rule
Sheet 07 · Field access benefits
Data voice · the readout
5,000MWh
Renewable energy generated
Frame · scale and position
  1. M-01
    One live surface

    Only the home hero moves: a wind or river field the visitor can switch. Everything else is still.

  2. M-02
    Every section is a sheet

    Number it, name it, place it. Coordinates and scale where they help.

  3. M-03
    Photographs stay natural

    No tints or filters. A hairline frame and a caption like a survey plate.

  4. M-04
    Readings are mono

    Plex Mono carries values, units, coordinates and dates. Never sentences.

Sheet 05 · Speak like a field office that loves its instruments

Voice

Say

Wind 7.4 m/s at the ridge

Not

Industry-leading sustainability

Say

Sheet 04 · Wind Energy

Not

Section 4

Say

Put your street on the map

Not

Join the green revolution today!

Say

64% renewable right now

Not

Powering a brighter tomorrow

Sheet 99 · Survey request

Put your street on the map

Tell us about your roof, your ridge or your river. A field engineer writes back within one working day.

Request a surveyReply time · 1 working day